Senior manager martech global e-commerce
HerzogenaurachPUMA
...strategy and roadmap in support of growth, efficiency, and customer relevance Own the business logic of the MarTech ecosystem (GMP, CDP/DMP, ESP, measurement), ensuring tools work together as a coherent system Define, prioritize, and evolve MarTech use cases tied to audience activation, lifecycle orchestration, personalization, [...]
Kategorie Handel